The Shop Small Guide – Brighton

Sponsored post in association with American Express®

Oh beautiful Brighton! A city that I have lived in since I was just 18 years old and although I moved away a couple of times, it just kept drawing me back. There is no place quite like it. One of the most colourful, diverse and vibrant cities in the UK – there is always something new to surprise me around every corner.

One of the things I love the most about Brighton is the shopping, especially going to the one-of-a-kind North Laine and The Lanes areas of town to explore some of the smaller, independent shops that the city boasts. The amount of small shops in Brighton is vast, plus the selection we have is so unique too. If you need anything from vintage clothing to an inflatable flamingo – you’ll find it here and more!

This Saturday is Small Business Saturday, a day when people across the country are encouraged to get out and support local small businesses. So, with my love of shopping in my hometown and supporting local businesses, I recently teamed up with American Express to show you how I like to shop small in Brighton not just on Small Business Saturday but all year round. To help inspire you to explore new areas, I have put together my favourite routes through the cobbled lanes of Brighton – visiting wonderful small shops, exquisite restaurants, and taking in some of the beautiful sights you can see along the way in my vibrant and colourful hometown.


No trip to Brighton is complete without a trip to Brighton’s iconic Pier. A brisk stroll is the perfect way to start your day, with an ice cream in hand, whatever the weather. Try your luck on the grabber machines or brave the rollercoaster rides. Take a look back at Brighton’s beautiful skyline and get a glimpse of the city before you head out to the shops.


Choccywoccydoodah is quintessentially Brighton, an internationally famous chocolatier and cake shop creating the most outstanding, creative chocolate and cakes you’ve ever seen. The window display is something to be marvelled at, a tourist attraction in itself. There is a cafe upstairs in ‘the secret room’ that serves one of the best hot chocolates in town. My top recommendation would be their layered chocolate bar, which is so thick you have to break it with a knife!


Brighton’s 100% Organic and Raw Juice Bar 42 Juice is the perfect pitstop to rejuvenate and hydrate. They serve the freshest ingredients that pack a nutritious punch to boost your health and wellbeing. The bright and airy space is ideal for watching the world go by and an absolute Instagram dream. The “I am GLOWING” smoothie is one of the most delicious things I’ve ever tasted and I could literally feel the goodness flowing through my system.


The Royal Pavilion is an exotic palace in the centre of Brighton with a colourful history. Built as a seaside palace for King George IV, it’s certainly unique in its architecture – seamlessly mixing regency grandeur with Far Eastern styles from India and China. The Pavilion Gardens is a tranquil hideaway from the hustle and bustle of the city. The perfect spot for a picnic, you can take a few moments under a tree to relax and unwind away from it all. Beautifully maintained throughout the year, the garden hosts the same plants as it would have done in the 1820’s. The Pavilion Gardens is the perfect spot to catch local musicians and amateur dramatic performances too


Chilli Pickle is a nationally acclaimed Indian restaurant, passionate about Indian culture, local produce and traditional methods. Their unique take on dishes stand out from anything I’ve ever tried before – it’s got to be one of the best Indian restaurants in Brighton! You have got to try their Grand Thali for lunch, washed down with a mango lassi – my favourite!


Brighton is bursting at the seams with talented creatives, and the little beach boutique is one of the best places to shop locally sourced gifts and handmade items! The shop has a real eclectic mix of items, from handmade jewellery, to children’s slippers – there is something for everyone. The owner Suzanne also creates stunning glassware with a Brighton theme too. I picked up a gorgeous Violet coloured glass coaster with the outline of The Pavilion for my bedside table, it’s so pretty!


This has got to be one the best tea shops in the UK! People come from far and wide to try their amazing blends. Stocking every flavour you’ve ever thought of; this shop has something for everyone with super knowledgeable tea ‘mixologists’ who have all the information you need too. For the perfect warming winter drink, try the Spiced Pumpkin Pie tea, it’s one of their best.


Nola Boutique is the perfect place to pick up designer womenswear at affordable prices. With chic and stylish décor, it’s an instagrammers dream. My top purchase here would be a cable knit hat or this gorgeous grey sweatshirt with gold feathers – just in time for winter!


Lavender Room is one of the most elegant, stylish shops in the North Laine – stocking beautiful products for you or the home, with a carefully selected eclectic mix of products it just oozes Brighton style and character. I’d highly recommend the locally made anti-stress essential oil candles, they smell just divine!

I hope you’ve enjoyed reading about some of my favourite small shops in Brighton. If this has inspired you, visit to find out where you can support small businesses in your area throughout the year and get some further ideas for your Christmas shopping.

What’s more, if you’re an American Express Cardmember you will be rewarded for supporting your local high street with the Shop Small offer. When you spend £10 or more in a single transaction using your registered American Express Card at a participating small business during the campaign period (2-17 December 2017) you will receive a £5 statement credit. There is no limit to the number of participating businesses you can receive your £5 statement credit from – however, you can only claim it once at each small business. Terms apply.

But the Shop Small offer is just one way that American Express can make every day more rewarding. The range of Cards from American Express are packed with ways to reward you for your purchases*; from Membership Rewards® points that can be used to treat yourself to virtually anything to discounts at top restaurants and hotels, money back on everyday purchases, or collecting frequent flyer miles* – check out the American Express website for more information.

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